International Journal of Business and Society
Vol. 21 No.1, 2020, 313-333
The Influence of Hotel Attributes on Brand Attachment and Post-Consumption Outcomes: The Mediating Effects of Brand Credibility
- Details
- Written by: Nadzirah Rosli, Norbani Che-Ha and Ezlika Mohd Ghazali
- Category: Vol.21 No.1, 2020
- Hits: 1835