International Journal of Business and Society
Vol.7 No.2, 2006, 40-54
Going Green: A Study of Consumers' Willingness to Pay for Green Products in Kota Kinabalu
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- Written by: Chyong-Huey Tsen, Grace Phang, Haslinda Hasan and Merlyn Rita Buncha
- Category: Vol.7 No.2, 2006
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