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  • Volume 26 No.2, 2025
  • EXAMINING ANTECEDENT FACTORS’ MODERATING AND MEDIATING IMPACTS ON THE RELATIONSHIPS BETWEEN CUSTOMERS’ INTRINSIC MOTIVATIONS, ENGAGEMENT AND VALUE CO-CREATION BEHAVIORS IN MOBILE BANKING SERVICE

EXAMINING ANTECEDENT FACTORS’ MODERATING AND MEDIATING IMPACTS ON THE RELATIONSHIPS BETWEEN CUSTOMERS’ INTRINSIC MOTIVATIONS, ENGAGEMENT AND VALUE CO-CREATION BEHAVIORS IN MOBILE BANKING SERVICE

Written by Fei Lu on . Posted in Vol.26 No.2, 2025

International Journal of Business and Society
Vol. 26 No.2, 2025, 366-385

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