International Journal of Business and Society
Vol. 26 No.1, 2025, 234-252
ASSESSING UNIVERSITY STUDENTS’ PURCHASE INTENTION TOWARD THE ECO-FRIENDLY STATIONERY: THE MODERATION ROLE OF ENVIRONMENTAL CONCERN
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- Written by: Liong Lily, Kelvin Yong Ming Lee, Shen Yi, Pick-Soon Ling
- Category: Vol.26 No.1, 2025
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