International Journal of Business and Society
Vol. 26 No.1, 2025, 18-39
DRIVING FACTORS TO TOURISM DESTINATION ATTRACTIVENESS IN ISKANDAR MALAYSIA: THE MEDIATING ROLE OF ENJOYMENT
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- Written by: Sook-Fun Fong, Hui-Siang Tan, See-Mei Low, Sang-Long Choi
- Category: Vol.26 No.1, 2025
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